Resources for understanding and improving AI search visibility.
Explore guides, technical references, templates, glossary articles, and research built for marketers, SEO teams, founders, and content teams adapting to ChatGPT, Perplexity, Gemini, Claude, and Google AI Overviews.
Learn the strategy, systems, and technical signals behind AI visibility.
Use this resource hub to understand generative engine optimization, AI citations, prompt tracking, technical readiness, and the workflows needed to compete inside AI-generated answers.
Guides
Step-by-step articles explaining AI search visibility, GEO, AI citations, prompt tracking, content optimization, and competitor monitoring.
Read guides →Knowledge Base
Product help for using Stratus, including setup, dashboards, prompts, competitors, reports, free tools, and account settings.
Open knowledge base →Technical Documentation
Technical resources covering crawler access, schema, llms.txt, robots.txt, public tool SEO, AI citation signals, and platform architecture.
Read technical docs →Glossary
Plain-English definitions for GEO, AEO, AI citations, prompt tracking, answer engines, retrieval, entity visibility, and related terms.
Browse glossary →Templates
Reusable prompt templates, audit checklists, reporting frameworks, content briefs, AI visibility scorecards, and GEO planning docs.
Get templates →Research & Insights
Analysis on how AI engines cite sources, mention brands, surface competitors, summarize markets, and change discovery behavior.
Read research →New to AI visibility? Start with the fundamentals.
These resources explain the shift from traditional rankings to AI mentions, citations, prompts, and answer-engine visibility.
What is AI search visibility?
Learn how brands appear inside AI-generated answers and why visibility now extends beyond classic search rankings.
Read article →What is generative engine optimization?
Understand GEO and how it differs from traditional SEO, AEO, and content marketing.
Read article →How AI citations work
See why certain pages get cited by AI systems and how structure, clarity, authority, and accessibility influence citation potential.
Read article →How to track AI prompts
Learn how to build a useful prompt set based on real buyer questions, recommendation searches, and comparison queries.
Read article →AI search visibility checklist
Use a practical checklist to evaluate whether your pages are structured for discovery, retrieval, and citation.
Read checklist →Competitor AI visibility
Find the prompts and topics where competitors are appearing in AI answers while your brand is missing.
Read article →Build a practical AI search visibility workflow.
Each resource category supports a different part of the workflow, from learning the concept to auditing your pages and measuring results over time.
Start with education, then move into testing and tracking.
The simplest path is to learn the fundamentals, run free checks, then move into ongoing measurement with Stratus Analytics AI Tracker.
Learn the fundamentals
Start with AI search visibility, generative engine optimization, AI citations, and prompt tracking basics.
Start learning →Run free checks
Test your AI visibility score, headlines, citation readiness, keyword-to-prompt fit, and trend opportunities.
Use free tools →Track visibility over time
Move into scheduled prompt tracking, competitor monitoring, citation analysis, content gaps, dashboards, and reports.
View products →Explore the topics that matter most for AI search performance.
AI visibility depends on more than rankings. These topics help explain how answer engines discover, interpret, cite, and recommend content.
AI citation readiness
Learn how to structure pages so AI systems can understand and cite them with more confidence.
Explore topic →Prompt monitoring
Understand how to track the questions buyers ask AI engines and measure whether your brand appears.
Explore topic →Technical GEO
Review crawler access, schema, metadata, page structure, speed, and AI-discovery files.
Explore topic →AI content strategy
Build pages around answer quality, topic coverage, source confidence, and competitor gaps.
Explore topic →Competitor gaps
Find the prompts, citations, and recommendations competitors are winning before your brand appears.
Explore topic →AI visibility reporting
Learn how to report mention rate, sentiment, citation frequency, prompt wins, and visibility movement.
Explore topic →Start learning how to win visibility in AI search.
Use Stratus resources to understand GEO, improve citation readiness, build better prompt tracking workflows, and turn AI search visibility into something measurable.